FAQ

CogMap is a cognitive insight platform that reveals how people think. We measure decision-making, focus, memory, and more to help you hire smarter, build stronger teams, and identify elite potential.

Skills tests show what someone can do. Personality tests suggest how they might behave. CogMap goes deeper, measuring real-time cognitive performance - how someone processes, reacts, and makes decisions.

No. CogMap is not designed to train or improve cognitive ability. It is a measurement and insight platform. Our goal is to help companies understand talent, not to alter it.

CogMap is used by forward-thinking companies, elite teams, and organisations that need to make high-stakes people decisions - from hiring and team design to cognitive wellness.

Most assessments take under 20 minutes. There’s no setup, no software to install - just a secure link and a browser. You can start generating insight within a day.

CogMap captures core cognitive attributes, including sustained attention, impulse control, memory agility, risk processing, and decision-making under pressure. These are the mental muscles behind elite performance.

Neither. CogMap does not grade or score in the traditional sense. We provide a cognitive portrait - a dynamic insight into how someone thinks and performs, not what they already know.

Psychometrics assess personality traits. CogMap measures real-time brain function. Our approach captures actual cognitive behaviour as it unfolds, not self-reported preferences or static traits.

Our platform is trusted by leaders in sport, tech, healthcare, finance, and defence. Clients use it for hiring, team design, leadership development, and monitoring cognitive readiness in high-stakes environments.

Set-up typically takes under an hour. Each assessment lasts 12–20 minutes. Most teams are fully operational within 24 hours, with no disruption to existing workflows.

No preparation is required - or advised. Our tasks are designed to measure unfiltered cognitive response. Familiarity or coaching would reduce insight accuracy.

You’ll receive clear, visual cognitive reports, along with practical guidance. For teams, we generate cognitive maps showing alignment, diversity, and gaps - making strengths and risks easy to act on.

Yes. Beyond recruitment, CogMap is used to optimise team composition, track cognitive wellness, and support leadership development. It provides value across the employee lifecycle.

Absolutely. All data is encrypted and GDPR-compliant. Individuals only see their own results unless shared. We never sell or reuse data. Privacy and trust are non-negotiable.

It can. By focusing on how people think - not how they speak, where they studied, or what’s on their CV - CogMap helps reduce unconscious bias and enable more inclusive decisions.